Insight 12 Unforgettable Destinations for 2026 As travelers look ahead to 2026, many are seeking inspiration on where to go, and when. With 35%* of travelers selecting places for their cultural events and 54%* drawn by natural phenomena, Booking.com has curated a year-long guide highlighting some of the most spectacular places to visit each mont
Insight 2024 Travel Trends: Embrace Your Best Self on Vacation AMSTERDAM, 18 OCTOBER 2023 – As 2023 enters its final months and 2024 optimistically appears on the horizon, numbness and detachment loom as a result of the perma-crisis, including increased cost-of-living and climate change concerns. People around the world have emotionally checked out of the news
Insight 2025 Travel Trends: Seaside Retreats & Cultural Hotspots From stargazing to thrill-seeking or exploring cultural connections, the travel experiences we crave and the destinations we look to are always evolving. According to Booking.com’s annual Travel Predictions research*, in 2025 travelers will be re-thinking how they travel, and defying convention to d
Insight 2026 Travel Trends: Unique Journeys & Must-Visit Destinations Booking.com’s annual Travel Predictions research* reveals that in 2026, travelers are designing trips as unique as they are– curating journeys that reflect exactly who they are, what they want, and what they love. Whether open to traveling with a potential romantic partner, co-worker or new friend t
Insight 5 Cities For Showgirl Vibes: Where Glam & Energy Never Fade A surprise new album is on the horizon from the blonde pop superstar known for her eras of reinvention and who, last year, wrapped up the highest-grossing concert tour of all time. Promising an electric, exuberant, and playful mix of tracks inspired by life on the road, it has been described in earl
Insight 9 Sustainable Destinations for Eco-Conscious Getaways in 2024 Booking.com’s Sustainable Travel Report 2024* reveals that seeing sustainable practices while traveling inspires 67% of global travelers to be more sustainable in their everyday life. And with three quarters (75%) wanting to ensure that trips they’re taking over the next year are more mindful and ec
Insight Adventure Awaits: Thrilling Destinations for Baby Boomers Baby Boomers are redefining what it means to stay active and fearless, seeking experiences that are every bit as daring as they are rewarding. With nearly a quarter (23%)* of Boomers (those born between 1946 and 1964) interested in vacations that involve adventure and 23%* keen to step outside their
Insight Black Friday Deals on Booking.com: Save Up to 30% on Stays Booking.com is continuing to make it easier (and more affordable) for everyone to experience the world with Black Friday deals across accommodations and attractions, helping connect millions of travelers with memorable travel experiences.
Insight Booking.com Enhances Sustainability Certifications for Hotels AMSTERDAM, 28 October 2024 - Booking.com, one of the world’s leading digital travel platforms, has announced the latest evolution of the partner-focused facet of its sustainability program, putting the needs of accommodations front and center by testing an improved pathway to third-party certificati
Insight Booking.com Simplifies Car Rentals with AI-Driven App Today, Booking.com has unveiled a range of new AI-driven innovations bringing customers a faster, more seamless car rental experience - just in time for the peak travel and road trip season.
Insight Booking.com Simplifies Travel Planning with AI AMSTERDAM, 30 October 2024 - Booking.com, one of the world’s leading digital travel platforms, is expanding its AI-powered features to deliver more tailored and time-saving solutions for travelers. With Smart Filter, Property Q&A, and Review Summaries, Booking.com continues to harness Generative AI
Insight Booking.com Study Shows Travelers Tired of Sustainability Push AMSTERDAM, 22 APRIL 2024 – Today, Booking.com releases new research, with insights gathered from more than 31,000 travelers across 34 countries and territories, exploring the latest consumer attitudes, priorities and influences related to sustainable travel. While the annual research reveals a conti
