Insight Explore LGBTQ+ Friendly Destinations Worldwide Exploring the world should be an exciting and welcoming experience for everyone. But this isn’t always the case. Traveling as an LGBTQ+ person can require an extra layer of consideration and planning to navigate today's travel landscape. Booking.com research* reveals that for more than half (59%) of
Insight Explore Pet-Friendly Destinations: Budapest’s Best Spots International Dog Day is celebrated on August 26, honoring the companionship and loyalty dogs provide. A pet-cation could be the perfect way to return that love with an unforgettable adventure. With nearly a third (30%*) of global travelers dreaming of a nature trip for their next vacation, man’s (a
Insight Exploring Eccentric Sports and Hobbies Worldwide Who says sports have to be all about stadiums and superstar athletes? Around the globe, passionate enthusiasts are coming together to celebrate some of the quirkiest and most unforgettable sporting competitions and hobbies around, from snail racing in the English countryside to pumpkin regattas in C
Insight Exploring Filming Locations of Faithfuls & Traitors As audiences continue to be captivated by shocking twists, strategic betrayals and high-stakes mind games, fans of the global reality TV show centred around faithfuls and traitors are increasingly eager to step beyond the screen and into a world of mystery and intrigue. From hushed murders to tensio
Insight Exploring Intergenerational Travel Trends in APAC SINGAPORE, 16 SEPTEMBER, 2024 - Today, Booking.com unveiled its Gen.Voyage! research on intergenerational travel in Asia Pacific (APAC) showcasing insights garnered from over 8,000 travellers across 11 markets and territories in the region. The research, the first of its kind in APAC, examines the p
Insight Fall or Spring? The Best Destinations to Visit this September Equinox The September equinox (this year falling on September 23) is more than a seasonal turning point. For centuries, cultures around the world have marked the equinox as a moment of balance, renewal and spiritual reflection, while astrologers view it as a significant shift in the cosmic calendar that sig
Insight Family Travel Trends For Summer 2024 Unveiled As the days grow longer and grey dreary days fade into the distance, families are planning ahead and dusting off their suitcases in preparation for the great summer getaway. Leading digital travel platform Booking.com, driven by its mission to make it easier for everyone to experience the world, rep
Insight Generational Paradox in Travel Sustainability AMSTERDAM, 20 APRIL 2026 - Today Booking.com released its 11th annual research report into consumer attitudes and understanding of the social and environmental impact of travel. With insights from 32,500 travelers across 35 markets globally, this year’s research highlights a generational paradox. Wh
Insight Global AI Sentiment Report: Travelers' Views Explored AMSTERDAM, 23 JULY 2025 – Today, Booking.com released The Global AI Sentiment Report, drawing on insights from over 37,000 consumers across 33 markets to explore how people are using, trusting, and responding to AI in everyday life and travel. As both the public and private sectors accelerate invest
Insight Global Oktoberfest Festivals: Beyond Munich From Munich’s iconic beer tents to sausage races in Cincinnati and half-liter beer drinking contests in Brazil, Oktoberfest, the two-week German folk festival and beer celebration (taking place this year from 20 September - 5 October in Munich), has grown into one of the world’s most beloved cultura
Insight Halloween Getaways: Family-Friendly Fun Across the Globe From pumpkin festivals in New England to costumed parades in South America and glow-in-the-dark zoo adventures in Asia, Halloween (taking place annually on October 31) is no longer just about trick-or-treating. It’s become a global celebration of family-friendly fun. While the holiday’s roots lie in
Insight Kota Kinabalu and Monteverde: Leading Sustainable Tourism This year’s World Tourism Day theme, Tourism and Sustainable Transformation, shines a light on the growing movement toward more thoughtful, responsible travel. As traveler attitudes evolve, so too does the understanding of what it means to make a positive impact. Booking.com’s 2025 Travel & Sustaina
