Insight 12 Unforgettable Destinations for 2026 As travelers look ahead to 2026, many are seeking inspiration on where to go, and when. With 35%* of travelers selecting places for their cultural events and 54%* drawn by natural phenomena, Booking.com has curated a year-long guide highlighting some of the most spectacular places to visit each mont
Insight 9 Sustainable Destinations for Eco-Conscious Getaways in 2024 Booking.com’s Sustainable Travel Report 2024* reveals that seeing sustainable practices while traveling inspires 67% of global travelers to be more sustainable in their everyday life. And with three quarters (75%) wanting to ensure that trips they’re taking over the next year are more mindful and ec
Insight Booking.com Enhances Sustainability Certifications for Hotels AMSTERDAM, 28 October 2024 - Booking.com, one of the world’s leading digital travel platforms, has announced the latest evolution of the partner-focused facet of its sustainability program, putting the needs of accommodations front and center by testing an improved pathway to third-party certificati
Insight Booking.com Study Shows Travelers Tired of Sustainability Push AMSTERDAM, 22 APRIL 2024 – Today, Booking.com releases new research, with insights gathered from more than 31,000 travelers across 34 countries and territories, exploring the latest consumer attitudes, priorities and influences related to sustainable travel. While the annual research reveals a conti
Insight Breathtaking Natural Wonders Around the Globe Amid the constant hum of modern life, travelers around the globe are increasingly seeking meaningful ways to reconnect with the wonder and beauty of nature. In fact, 43%* of travelers say they would travel specifically to feel closer to the natural world. From awe-inspiring wildlife spectacles to br
Insight Climate Uncertainty Reshaping Travel Patterns Booking.com’s 2026 Travel & Sustainability Report reveals a growing tension in travel decisions, with nearly three quarters of travelers globally saying they consider extreme weather risk when choosing both destination (74%) and timing (74%), and nearly one-third (31%) canceling a trip due to these
Insight Discover Unique Landmarks in Cappadocia As travelers plan their next trips, cultural attractions remain a key part of the journey, with 29%* of people already planning on exploring a new landmark or sight on their travels this year. However, rather than just simply ticking off the world’s most iconic landmarks, many are looking beyond the
Insight European Accommodation Trends & Insights Today, European tech and travel leader Booking.com released the sixth edition of its annual Accommodation Barometer, exploring the outlook, opportunities and challenges that are front of mind for accommodation professionals across Europe.
Insight Find Balance with Family Travel in Lamu I remember the first time my husband and I made the decision to spend a holiday abroad with our two sons. We’d had a busy year of work; we’d been separated often because of conflicting demands on where each of us needed to be: him in London, me wherever the journalism took me. We were chasing bills,
Insight Generational Paradox in Travel Sustainability AMSTERDAM, 20 APRIL 2026 - Today Booking.com released its 11th annual research report into consumer attitudes and understanding of the social and environmental impact of travel. With insights from 32,500 travelers across 35 markets globally, this year’s research highlights a generational paradox. Wh
Insight Hidden History of Tea at COMO The Halkin Over Afternoon Tea at London’s COMO The Halkin, former diplomat Lisa Honan shares the hidden history behind Britain’s favourite brew, from empire to espionage.
Insight Kota Kinabalu and Monteverde: Leading Sustainable Tourism This year’s World Tourism Day theme, Tourism and Sustainable Transformation, shines a light on the growing movement toward more thoughtful, responsible travel. As traveler attitudes evolve, so too does the understanding of what it means to make a positive impact. Booking.com’s 2025 Travel & Sustaina
